About Us People Haifa Najjar Haifa Najjar Lebanon Portfolio Manager Haifa Najjar is Alfanar's Lebanon Portfolio Manager. Haifa was the Communications Manager at Holdal Group where she also managed all corporate and CSR programmes, leading to numerous impactful and sustainable projects. She was also responsible for CRM, Digital and Internal Communications to assist in delivering the marketing strategy for the group’s diversified portfolio of brands. Haifa is certified as Chief Sustainability Officer and holds a certificate in Digital Marketing as well as a BA in Business Marketing from AUB. Prior to her role at Holdal, Haifa was actively involved in CSR & CRM at HSTCo and previously worked as a Research Analyst at Thomson Reuters Beirut. Besides her corporate experience, Haifa has a lot of volunteering experience through heading the Business & Startups Committee for Lebanese League for Women in Business, and was involved in youth entrepreneurship mentorship and training programmes with Injaz Lebanon, UNDP, Nawaya Network and Berytech. Haifa has always been a strong supporter of Alfanar and of our social enterprises, even volunteering to test and translate the recipes of the Soufra cookbook a couple of years ago!